- 2021.08
- BCILJAPON NEWS
Le président de BCIL JAPON, Bernard Cendron avait écrit « ONODA Seul en guerre dans la jungle, 1944-1974 » en 1974.
Ce livre a été réédité en livre de Poche Arthaud en juin 2020.
Cette aventure a été adaptée au cinema « ONODA 10,000 nuits dans la jungle » produit par la société Bathysphere et été presenté à l’ouverture du Festival du Film à Cannes, le 7 juillet 2021.
- 2021.06
- BCILJAPON NEWS
From April 2021, BCIL Japon is undertaking a new mission as representative of Domaine du Moulin.
The Domaine du Moulin, which stretches over 38 hectares on both banks of the Tarn, surrounding the historic town Gaillac in southwestern France, is currently run by Nicolas Hirissou, 6th generation. His motto: respect for nature and the history of the region embodied in each bottle. From the 2021 harvest, Domaine du Moulin has fully started an organic cultivation and produces unique wines with complex aromas, elegance and delicacy using grape varieties specific to Gaillac such Braucols, Duras in red, Loin de l’oeil, Muscadelle, and Mauzac in white.
Nicolas has created this masterpiece of wine, CINTO, with a special and secret vinification thanks to the knowledge handed down from generation to generation.
Click here to discover
From this spring, BCIL Japon is also supporting the expansion in Japan of Lalide à Paris, French loungewear, in Japan.
The brand was founded in Paris in 2019 with his son Gaspard,a graduate of Grande Ecoles and with solid experience, by Adélaïde, designer for children’s fashion and textile designer. Sophisticated handwritten floral prints, soft and light French cotton and silk, beautiful materials such as Bolivian alpaca and carefully calculated fits for comfort. Lalide à Paris invites us to dress, not to go out, but to stay at home. Be feminine and simply beautiful.
Click here to discover
BCIL Japon conducted an in-depth market research on Private Case in January 2021.
Private Case is a sophisticated stationery born in Finland that uses recycles leather and recycles cardboard to achieve high quality texture and durability. The colorful and elegant Scandinavian design that changes the image of conventional “recycled products” is fresh.
Click here to discover
- 2021.01
- BCILJAPON NEWS
BCIL Japon supports the expansion of Scandinavian juice makers Lasso Drinks and Bonne into Japan.
Lasso Drinks are specialized in creating unique beverages from the best Nordic natural ingredients. We use superfood ingredients hand-picked Nordic wild berries in our production.” Non-alcoholic beverages in packages designed with characters such as Moomin and Angry Birds are also being sparkling fun to the kid’s parties!
Click here to discover
Arctic fruit juice factory Bonne has revolutionized the way juices and smoothies are made from natural ingredients. Moomin’s organic smoothies have a clean, healthy taste with no unnecessary additives or preservatives: blueberry & banana, sweet potato & carrot, pear & rosehip.
Click here to discover
BCIL Japon also takes care of the representative of Château du Coureau, which matures the wine on the seabed.
These wines and champagne are born from the association between oyster farming and viticulture in the heart of the Arcachon basin. When they come out of the water, the bottle will be covered with small octopuses, mussels, seaweed… and each bottle tells its own story.
Click here to discover
Bernard Cendron is responsible for Japan and Southeast Asia.
E&E Conseil is a Paris-based strategic and operational consultancy firm dedicated to luxury goods and precious objects. We are all operational executives coming from the world of business. We understand the reasoning and constraints behind the growth of companies and the creation of luxury brands. We have developed and implemented strategies and methods to ensure the success of our clients.
Click here to discover
- 2020.11
- BCILJAPON NEWS
The Finnish premium alcohol maker Arctic Brands Group, one of the important client of BCIL Japon, changed its name to Arctic Blue Beverages in October 2020.
Arctic blue Gin (Arctic Blue Beverages)
The ultimate gin, Arctic Blue Gin, is a bottle inspired by the most beautiful Finnish nature and climate in the world. The packaging of the Arctic Blue Gin is inspired from the aurora borealis that symbolizes Finnish nature and won the Scan Star Award2020. This high quality and impressive box of brilliance expresses the aurora with a holographic design that is perfect for gifts.
The Metsä wooden pavilion was inaugurated on October 6, 2020, on the premises of the Finnish Embassy in Japan in which and an Arctic Blue Gin bar was installed in the main hall.
Click here to discover
Whisky Heavenly Spirit from Valamo (company of Arctic Blue Beverages)
In the Valamo monastery handcrafted products have matured peacefully and gained their character in the silence of this holy place, in Heinävesi, Finland. The secret of Valamo’s inimitable drinks lies in Finland’s pure, clean nature and fresh spring water which cannot be found anywhere else in the world. The unique artisan distilled whisky is made with carefully guarded recipes by the monk brothers together with the historical legacy of the monastery.
Click here to discover
From November 2019, BCIL Japon is the representative of the company Good’épices which is a designer and distributor of specific food products headquarted in Caen (Normandy). Good’épices selects a range of basic products for you, such as salt, pepper, oil, mustard...etc, as well as a range of specific products, such as fruit pepper, vinegars, infused oils…etc. Good’épices, a reassuring partner who holds the key to a successful cooking.
Click here to discover
- 2018.08
- BCILJAPON NEWS
In August 2018, BCIL Japon started to work with AME (Orléan, France) as their agent for Japanese market.
AME is a French agency specialized in custom products, since 2003, they develop with enthusiasm, products in relation with companies’ and brands’ images.
Promotion and Gifts, Corporate communication and Packaging etc…
AME suggest a wide variety of choices throughout projects, advising each company and brand from the starting idea to the shipping.
Each company having its own personality, AME is not looking for a standardized offer.
The priority is to respect of each brands’ DNA.
The network of manufacturers and specialized craftsmen (France, Europe, Asia), allows to be always closer to the expectations of customers
Click here to discover AME : Web site of AME
Contact for Japanese market : BCIL JAPON
- 2018.06
- BCILJAPON NEWS
Premium cosmetics and food supplements for delay aging – HXS (Health Xtension Science)
Based in Switzerland, Health Xtension Science is the fruit of a collaboration between scientists and health experts with a vision to develop the next generation of anti-ageing solutions.
LOOK YOUNGER AND HEALTHY!
HXS products are based on peptides developed by Professor Vladimir Khavinson and his team, a world-leading specialist in Biomolecular Science with more than 40 years of experience.
Its exclusive science uses 6 patented peptides, with added active substances and 8 different amino acids selected from natural premium ingredients that we can find in our daily diet.
HXS philosophy If our internal organs are in good health, that will mirror in our external appearance both immediately and durably.
BCIL Japon is the representative of HXS in Japan.
Click here to discover Health Xtension Science.
- 2017.08
- BCILJAPON NEWS
Jewellery Fair (JJF) is the leading jewellery trade fair in Japan held in the second half of the year. Organised by UBM Japan and Japan Jewellery Association, this year it celebrates its 25th anniversary.
It will be held at Tokyo Big Sight for three days from Monday, August 28, 2017.
Details of the Japan Jewellery Fair 2017 are here.
Bernard CENDRON of BCIL JAPON will participate from the opening ceremony as a representative of French watch and jewelry brand "Poiray Japon".
Seminars by various specialists are also planned during the exhibition and Mr. CENDRON will hold a seminar from 14:30 on Monday 28th about marketing and branding strategies of Poiray.
Poiray Japon's brand strategy
~ the secrets for brand revitalization
【Language : Japanese】
Why did a brand that had previously withdrawn from Japan decide to enter again, choosing to make Japan its next main market after France?
Using Poiray as an example, this presentation will illustrate the marketing and branding strategies that can be used by an international company to develop its business in Japan, and that also provide hints for Japanese companies that want to develop their business overseas.
Mr. Bernard Cendron,
Chairman & CEO,
Seminar is free to register. For details please see this page.
- 2017.06
- BCILJAPON NEWS
The French brand, specialized in jewellery and watchmaking, is one of the most important client of BCIL Japan. The brand has one boutique in Tokyo and five corners in Tokyo, Hokkaido, Nagoya, Okayama and Chiba. Bernard CENDRON is the CEO of Poiray Japan.
The watch "Ma première" is very famous among women and men. There are different types of dials (stainless steel, colored, pearly background, striped...) and its strap is interchangeable. There are also several colors and materials available for the strap (alligator, lizard, calf...)
The range of "Ma préférence", ring or necklace, can be customized due to a interchangeable stone (diamond, quartz, onyx, grenat...).
The new Poiray item is the watch "Ma préférée ronde" which also exists in mini and its strap has a wide choice of colors, materials and there are different dials.
The brand, which ordinary offers rectangular watches, decided to innovate with a round design because it represents about 60% of the watch market.
We can admire Poiray products in several Japanese fashion magazines, which proves the notoriety of the brand in this country.
For further information about the products of Poiray, do not hesitate to visit the web site http://www.poiray.com/
- 2017.05
- BCILJAPON NEWS
May 22th 2017 : Arab Luxury World
In order to share his professional experience in the sector of luxury and to talk about the Poiray brand, Bernard Cendron will participate to "Arab Luxury World", a meeting which focuses on the business of luxury in the middle east.
Since 2014, this conference brings more than 650 regional or global speakers with the aim to discuss about the opportunities and challenges of the luxury industry.
"Building brand experience", the session where Bernard Cendron will appear, will begin from 2.30pm to 3.30pm and he will be accompanied by Annalise Fard, director of Home and Beauty for Harrods, Alexander Schmiedt, brand director middle east and subcontinent for Vacheron Constantin, Michael Tay, group managing director for The Hour Glass Limited, Alexandra Reynolds, chief client officer for Choueiri Group and Ritu Upadhyay, correspondent for WWD.
- 2017.04
- BCILJAPON NEWS
March 29th 2017 : A day at the Pierre Bayle high school in Sedan.
Welcomed by Mrs.Chantal COLIN, teacher of International Trade, I was able to explain the luxury business in Japan and the way of working with the japanese market to 2 classes who follow a trade training.
I had a positive reception with a strong exchange about subjects concerning this specific market.
I am very glad to see how this young generation is fascinated by the export and distant countries.
Bernard Cendron
- 2017.03
- BCILJAPON NEWS
Révérence de Bastien is a range of products for feet, hands and nails, imagined and created by Bastien Gonzalez who is famous worldwide for his glamorous and unique approach to foot treatments. BCIL Japon is the representative of Révérence de Bastien in Japan.
After his first professional experience as a Chiropodist-Podiatrist working in luxury Parisian spas and beauty salons, Bastien Gonzalez set himself a new challenge when he presented a new and exclusive global concept to some of the world’s most luxurious hotels, a concept that would make the services that they were able to offer to an increasingly demanding clientele really stand out.
Click here to discover the treatments in the spa of THE PENINSULA TOKYO.
- 2017.01
- BCILJAPON NEWS
Le Carnet by Thibierge Paris. Countless possibilities.
BCIL Japon is the representative of Thibierge Paris in Japan.
« At 25, I invented a trade for myself: paper designer. A vocation that called me to approach papermaking with the creativity and passion usually reserved for fabrics and fashion. It was 1987. The range of papers available far from equalled the magnificent collections of the great fabric and fashion designers, such as Yves Saint-Laurent, Balenciaga and Courrèges. Their mastery of drape, colour, texture, finish, pattern, reflection and transparency were distant concepts to the papermaking industry. From that moment, I dedicated my work to perfecting paper. And so I created Canevas, Cromatico, Skin, Evanescent, Jaipur, Dentelle… which owe their success to the extraordinary designers who, by allowing us to be the canvas for their creativity, helped to establish the reputation of Thibierge Paris as an outstanding creator of exquisite papers. » Emeric Thibierge
Click here to discover the booklet by Thibierge Paris.
- June 2014
- NEWS from BCILJAPON
This week, BCIL Japon is pleased to inform you the coming of the mythic photographic "studio Harcourt Paris" in Japan. Soon you will be lucky to discover the portrait of the most important French and International celebrities since 1934. And if you wish to retrospect the glamorous atmosphere of the French studio at your home or during an event, it is possible! Harcourt brings from France its «studio éphémère ».
If you want to discover the Harcourt universe: click here
- April 2014
- NEWS from BCILJAPON
This week I have the pleasure of introducing to you the most original product represented by BCIL japon for now 3 years. This Grand Brut Rose is perfect for spring summer time, for those who are taking good care of their health and also for those who want to drive after having palated this grand Rose with 0% alcohol. I wish you a nice tasting.
Bernard Cendron
President